The Wealthiest Generation in History

Ayelet Baron
3 min readMar 29, 2024

Why this $90 trillion is an opportunity for conscious living

Imagine that in two decades, financial wealth will be in the hands of more people. Well, you don’t need to. Because a new report tells us that millennials are on the cusp of becoming the richest generation in history.

This $90 trillion transfer to millennials over the next twenty years is a monumental shift in economic power and responsibility.

Now, imagine they all banded together. Sam Altman would just need to go to the “council” and ask for the $1T he is raising for OpenAI.

Perhaps this council would also invest in creating ethical standards and societal benefits, emphasizing a commitment to creating a future where technology supports humanity.

And here is the opportunity. When the people inhering this financial wealth are healthy and conscious, the decisions that shape our individual and collective life on this planet can also be healthy.

But there is no special council unifying us. Only a few understand that we are the architects of our lives. But with the shifting financial wealth, there is an opportunity to not only shift wealth creation but define wealth as not only financial.



Ayelet Baron

Pioneering Futurist. Author. Former Cisco strategist. Thinkers50 author. Forbes 50 Female Futurists #indieauthor