Sleep Tourism: Restful Bliss or An Escape?

What if we just made sleep part of our embodiment?

The hospitality industry is ushering in an era of sleep tourism, transforming our nights away from home into opportunities for deep, restorative rest.

Is sleep worth $1,780 a night? Who can really spend $500 a night to sleep and cocoon? And then there are the special amenities offered at an additional cost.

The hospitality sector promotes sleep tourism. Does it address why we struggle to sleep, or just offer a plush temporary fix?

Hotels offer AI beds, gadgets and hypnotherapists. But are these true innovations or just exploiting our need for rest?

Wellness retreats aim to improve sleep. Yet, do they tackle our unique sleep challenges or offer broad strokes?

The shift to sleep wellness makes us ask: Are we truly focusing on health, or just throwing money at a cool new trend that only few can afford?

Sleep tourism hints at change. But does a temporary escape truly solve our long-term sleep issues? is it perhaps a way for hotels to find a niche away from Airbnb?

As we question sleep tourism, we ask: Is better sleep about individual effort or a wider societal change to value rest?